Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Thursday, May 17, 2007

Gas Prices are way up...but not searches for lower priced gasoline

According to LeeAnn Prescott @ Hitwise searches for lower priced gasoline, hybrid cars, and other fuel conscious searches are down from the last time fuel prices soared like this. Have we given up on saving money on gas? Or did we all just realize that it's not worth using $3 of gas to drive to a cheaper place just to save $1.00? This is bad news for Gas Buddy and similar gas price watching sites.

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