Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Friday, April 13, 2007

More About the New Utah Anti Keyword Bidding Law

Well, I was wrong about the blogosphere's interest in the new law against trademarked keyword bidding. There hasn't been much talk about it so far. I wonder if it's because all the bloggers are in New York at SES? Anyway, I'm starting to see a few mentions of it including an article on ClickZ and I also saw this one from earlier this month on Search Engine Land. Techdirt has another one from back on Apr 3. Interesting how everyone is in 100% agreement that this law is (1) a bad idea, and (2) completely unnecessary. I'm sure it will get a lot more exposure once someone tries to enforce it and/or Google decides to sue over it.

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