Google Releases Ad Scheduling (dayparting)
Google will now allow you to schedule when your ads will appear this could prove useful for businesses that have higher conversion rates at certain times of day or days of the week. This feature is now live on Adwords, but you have to enable it in your account to try it out. To enable ad scheduling, go to "Edit Campaign Settings" for the Adwords campaign you want to be able to schedule ad delivery for. This is a cool new feature, but I wonder how many people really know when their best clicks are coming in? I don't think Google offers conversion stats by time/day. Perhaps they will add that now that they offer this dayparting ad delivery feature.
posted by Dave @ 9:16 AM
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