Google Announces Google Checkout
The long anticipated GBuy has been announced they're actually calling it Google Checkout, which probably makes more sense the way they're positioning the product. The Google Blog outlines some of the key features of the new product including the ability to checkout from multiple stores with a single login (sounds like a combination of Paypal and MS Passport). Adwords ads by sites accepting Google Checkout will have a little icon next to them. There had been some rumors and speculation about those icons being included in the natural results, which I knew would not be the case. I figured this is how they would implement the little icon.
Also, I didn't notice it on the Google Blog, but ClickZ talks about Google not charging any transaction fees for 10 times the amount spent on Adwords ads. Here's what they say:
Additionally, AdWords advertisers will receive free payment processing for sales of up to 10 times their monthly spending. A company spending $1,000 in one month for AdWords would receive $10,000 worth of free payment processing the next month. Beyond that, or for non-advertisers, the charge will be $0.20 and two percent of the sale per transaction.
They've got a bunch of companies (big brands) already on board. I think the free processing for Adwords advertisers will get a lot of merchants to join very quickly. If the checkout process is smooth and users love it, even more will jump on the bandwagon.
Also, I didn't notice it on the Google Blog, but ClickZ talks about Google not charging any transaction fees for 10 times the amount spent on Adwords ads. Here's what they say:
Additionally, AdWords advertisers will receive free payment processing for sales of up to 10 times their monthly spending. A company spending $1,000 in one month for AdWords would receive $10,000 worth of free payment processing the next month. Beyond that, or for non-advertisers, the charge will be $0.20 and two percent of the sale per transaction.
They've got a bunch of companies (big brands) already on board. I think the free processing for Adwords advertisers will get a lot of merchants to join very quickly. If the checkout process is smooth and users love it, even more will jump on the bandwagon.
posted by Dave @ 9:32 AM
2 Comments:
At 7:39 PM,
Bart Gibby said…
Dave,
Have you used it yet? I have seen like 10 blogs about this today, Bruce Clay, WebMasterWorld, and others.
I am excited to see what the small & medium size companies are saying about it.
At 9:45 PM,
Dave said…
I haven't used it yet, but it looks like a pretty slick checkout option. I predict it will catch on and really take off quickly.
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