Linking Building Campiagns by Eric Ward
Everyone should do what Eric Ward did and make their presentations avaialable online. Eric gives a good overview and offers a unique take on link building. Eric's been doing this link thing since way before it was cool. He didn't care about SEO when he started in the biz and in a a lot of ways, he still doesn't care about SEO when he's getting links. The irony is, by not focusing so much on SEO, I bet he actually achieves better results in the search engines than 99.9% of SEOs out there. That's the beauty of links.
posted by Dave @ 5:07 PM
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