Danny Sullivan takes Jason Dowdell to task for his recent study of shopping search results.
Jason shot back that Danny didn't know what he was talking about, (gotta love the blogosphere) and that he WAS comparing the natural search results of the major search engines to Become.com's natural search results.
I have to admit that I misunderstood exactly what his little study was comparing. I was thinking along the same lines as Danny. However, I didn't take a lot of time looking over the results to criticize them, or I probably would have realized what was going on. Danny basically had to eat crow because he totally didn't know what he was talking about, and then Jason pointed it out, he had to come up with some other "reasons" that the study was invalid.
Truth is, I don't care about this study, or the dispute, but it is kind of funny to see a couple of the big name search engine marketing gurus in a war of words!