Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Tuesday, March 01, 2005

Search Engine Strategies New York: Search Behavior

Andy Beal reports on the search behavior session at the Search Engine Strategies conference. Very interesting stuff. Especially interesting to me is the eye tracking data that shows that users' eyes follow a "golden triangle of search" when reviewing search results pages. The clickthrough data is also very interesting stuff.

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