Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Wednesday, March 23, 2005

BlowSearch Launches PPC Service with Unique Features

I don't know anyone who actually uses BlowSearch, but according to Andy Beal, they're getting ready to launch a new PPC product with some cool features that I'd like to see from some of the major PPC search engines, including:

* Competitor Blocking tool — competitors can be deterred from maliciously clicking on paid results as advertisers can enter a competitor’s IP address to automatically prevent paid listings from being displayed to that specific IP address.

* ROI tracking technology — lets advertisers follow how network partners perform in order to tailor and customize their search advertising campaign.

* Traffic Source Selection technology — lets users control their listings on a site-by-site basis across the BlowSearch network.

From Search Engine Lowdown

0 Comments:

Post a Comment

Links to this post:

Create a Link

<< Home