Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Friday, February 25, 2005

AOL Does Local Search

AOL hops on the local search bandwagon. Here's an excerpt from the article on Mediapost:

"'They're bringing together an impressive collection of local content, and they're grouping it behind this interface. It's a pretty comprehensive offering,' he said. 'This puts them in the top tier of local search. The challenge for them is to make users aware of search generally and local search specifically--their market share is not in the top three.'"

MediaPost Article

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