"Yahoo officially kicked off the holiday shopping season Thursday with the launch of a site that brings together content, product search and comparison tools.
The new Holiday Gift Center will include lists of the most popular products in various categories, free shipping offers and information on shipping. Featured products will be a mix of paid placements and editorial picks. At a briefing event here, Yahoo said it will promote the center internally to Yahoo users, through its e-mail newsletters and also do some online advertising."
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