Friday, November 19, 2004

Online Holiday Shopping Patterns Revealed

An interesting little PDF from Atlas Institute reveals holiday shopping patterns from last year (Nov-Jan). According to their nubers, last year's online shopping volume was over 70% higher at it's peak than the previous year's peak. The peak also came later in the year than ever before--mid-December. Will shoppers procrastinate even more this year? How long can shoppers put off shopping and still get their gifts on time?

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