Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Wednesday, September 29, 2004

SEMPO names new members to advisory board

SEMPO announced the addition of three new members to their advirosry board...including a guy from Google. I have to agree with what Chris said in his blog about it being kind of weird to have reps from Google and Overture on the advisory board. I guess they're trying to get in nice and cozy with the search engines, but htis is supposed to be an organization of search engine marketers--not the search engines themselves. It's one thing to be a sponsor, but members of the board? It just doesn't make sense to have the search engines running that type of organization. Input, yes. Cooperation, yes, but not running the show.

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