Search Trends - Search Engine Marketing

Current news and events in the world of search engines and search marketing. Includes links and commentary on current search engine events.

Thursday, May 27, 2004

Yahoo! Beta Testing Anti-Spyware Tool

Everybody who's anybody in search (and some who are nobody) offers some kind of search toolbar browser plugin. I use several myself and find them pretty handy. Most search toolbars are now fully equipped with popup blocking capabilities along with all their searching functionality. On Thursday, Yahoo released a beta version of a spyware detector to help track down and remove unwanted programs that sneak onto your computer piggybacked with other programs you download. Yahoo's web search toolbar still comes loaded with all the standard features of their toolbar such as pop-up blocker, personal bookmarks, search tools, etc.

Yahoo also launced an anti spyware discussion forum as a venue to discuss the Anti-spy beta program and the various spyware found by users.

The Anti-spy program is provided/supported by PestPatrol.

For more information about Yahoo's new anti-spyware toolbar:

Yahoo's Press Release

InternetNews.com

Ecommerce Times

WebProNews

CNN.com

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